William & Mary Bill of Rights Journal
Abstract
Part I of this Note will set the scene of current concerns with deepfakes by those in media and pending changes in the right of publicity landscape. Part II discusses the standing of the right of publicity in three states. Parts III and IV address the current balancing tests for the First Amendment and intellectual property statutes. Part V examines the pathway for expansion of the right of publicity federally to combat the threat posed by deepfakes and Part VI analyzes the interplay with intellectual property doctrines and the First Amendment.
This abstract has been taken from the author's introduction.
Repository Citation
Alexandra Reilly, Fame, Fakes, and the First Amendment: A Three-State Analysis of the Right of Publicity in Addressing Deepfakes, 33 Wm. & Mary Bill Rts. J. 971 (2025), https://scholarship.law.wm.edu/wmborj/vol33/iss3/8
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